Lehigh Valley Wine Trail introduces a new promotional brochure

Wine tastings, vineyard tours and special events draw thousands of visitors to the eight family-owned and operated wineries that make up the Lehigh Valley Wine Trail in eastern Pennsylvania each year. To help them plan their visit, the Wine Trail has introduced a new promotional brochure that highlights the wineries and their special events.

Designed by Dina Hall of Dina Hall Graphic Design in Bethlehem and printed by Nacci Printing in Allentown, the new brochure features detailed listings on each of the wineries including hours of operation, driving directions, wine shop extensions, and amenities provided at each location. 

Also included is a map of the wine trail on which each winery location is plotted, and information on each of the organization’s six annual events. The events include:

• March Madness – also known as Passport Weekends
• Wine in Bloom – May
• Wine on the Mountain at Penn’s Peak – July
• Harvest Weekend – September
• Chambourcin Weekend – October
• Nouveau Weekend – November

A PDF version of the brochure can be downloaded on the home page of the Wine Trail’s web site: www.LehighValleyWineTrail.com.

The printing of the brochures was underwritten in part by Discover Lehigh Valley, the designated destination marketing organization of Lehigh and Northampton counties. The non-profit organization will also distribute the free brochure through its network of more than 60 brochure racks at local hotels and attractions. Brochures can be requested by mail on the tourism bureau’s web site: www.DiscoverLehighValley.com.

The Lehigh Valley Wine Trail is a non-profit organization of wineries whose mission is to promote agri-tourism and to create a premiere wine destination and grape growing region while promoting Pennsylvania wines from the region. All of the member wineries have won numerous awards at state, national and international levels.

 

The Lehigh Valley region is an official American Viticultural Area as designated by the Federal Alcohol Tobacco Tax and Trade Bureau in April 2008. The Lehigh Valley AVA includes portions of Lehigh, Northampton, Berks, Schuylkill, Carbon and Monroe counties in Pennsylvania. In order to receive the designation a least 75% of the grapes used to make local wines must be grown within the region. Wineries in the region are permitted to list “Lehigh Valley” as the growing region on their labels.